MERCEDES-BENZ PULLS ITS ADVERTISEMENTS FROM O’REILLY FACTOR AFTER DISTURBING NEW YORK TIMES REPORT

Mercedes-Benz said Monday that it has “reassigned” its advertisements on “The O’Reilly Factor” following a report about five settlements with women who alleged sexual harassment or verbal abuse by the show’s host, Bill O’Reilly.

In a statement provided to CNNMoney, a spokesperson for the car company called the allegations against O’Reilly “disturbing.”

“Yes, we had advertising running on The O’Reilly Factor (we run on most major cable news shows) and it has been reassigned in the midst of this controversy,” said Donna Boland, the manager of corporate communications at Mercedes-Benz.

“The allegations are disturbing and, given the importance of women in every aspect of our business, we don’t feel this is a good environment in which to advertise our products right now.”

It’s not clear yet whether other companies will follow Mercedes-Benz’s lead.

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