McHive: McDonald’s Opens World’s Smallest Restaurant Just For Bees

Screengrab / WCNC / Youtube

The McDonald's beehive will be auctioned off, and proceeds will go to the Ronald McDonald House charity.

McDonald's opened a miniature version of its restaurant to serve bees in Sweden after a number of its franchises in the Nordic country installed beehives in their roofs, according to Travel+Leisure.

The restaurants model includes drive-thru windows and al fresco tables but has rows of honeycombs inside meant to attract the flying insects.

The structure was commissioned by McDonalds in honor of the World Bee Day, held every year on May 20. It was envisioned by Swedish set designer Nicklas Nilsson, who has also worked on the music videos of David Bowie and Lykke Li.

‘The initiative started out locally but is now growing. More franchisees around the country are joining the cause and have also started replacing the grass around their restaurants with flowers and plants that are important for the wellbeing of wild bees,’ said NORD DDB, the firm that managed the project

The hive will be auctioned off to raise funds of the Ronald McDonald House, a children-focused charity based in Philadelphia.

“We have a lot of really devoted franchisees who contribute to our sustainability work, and it feels good that we can use our size to amplify such a great idea as beehives on the rooftops,” said Christoffer Rönnblad, marketing director of McDonald’s Sweden, quoted in Travel+Leisure.

Read the rest of the story here.

Comments (3)
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peterpen021

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chrispine
chrispine

This is good news for all the McDonald's restaurant lovers. I am also a huge fan of McDonald's restaurant. Cheeseburgers and chicken food items are my favorites in McDonald's restaurants. Mcdonalds is the biggest food chain restaurant in the world and more than 1.9 million people are working in McDonald's restaurants across the world. Mcdonald's is conducting the official customer satisfaction survey called Mcdfoodforthoughts on the https://surveysaga.com/www-mcdfoodforthoughts-com/. Every customer of McDonald's restaurant is must take this survey and win win big mac & fries for free and this survey process takes less than 5 minutes.

chrispine
chrispine

Mcdonalds, KFC, subway, panda express, chipotle, and many more restaurants are conducting customer satisfaction surveys. The main reason behind these surveys is taking feedback from their customers to improve their services. https://surveysaga.com/ website giving full information about these customer satisfaction surveys. visit the Survey Saga website and do participate in online customer satisfaction surveys and win gift cards, coupons, and food items for free.